Hi, I’m Dariusz R Jakubowski – Storyteller & Digital Anthropologist.

We are our stories.

Stories comprise every moment of our lives, our work, and all that’s in-between. Creating, sharing, and consuming stories make us human.

As a digital anthropologist, I study and transform these stories, both in-person and online, into expanding experiences. The digital age has changed our stories forever, but it has not made them any less important, authentic, or necessary.

Research & Analysis

Rigorous research is key to understanding audiences, online and in-person. See an anthropologist in action.

Communication & Content

All stories, communication, and content need to add value to their audience. Explore how strategic communications makes content that people love to consume.

Community & Social Media

Stories cannot exist in a vacuum – they need a community build and experience them. Learn how anthropology helps understand, build, and manage communities.

Hobbies, Blog, & Thoughts

Seeking and keeping balance is an important part of life – and it makes for great stories. Check out some of the things I do for fun in my free time.